Among 18-21 year olds, bars and clubs are the most popular expenditure (41.1%).A quarter of consumers spend more money on going to bars and clubs each month (25.1%) than other leisure types.25.6% say that this is the form of late-night leisure they spend the most money on each month The pub continues to be the most popular form of late-night leisure entertainment.More than a quarter (26.2%) of 18-21 year olds go on a night out 2-3 days a week, compared to 14.7% of all consumers.This figure rises to 78.6% among 18-30 year olds 58.8% of respondents said they go on a night out at least once a week, up from 53.9% last year.26-30 year olds spend more than any other age group, with an average spend of £75.24.Consumers are spending an average of £69.64 on a night out, up 3.9% year on year (last quarter: £70.69).HEADLINE FINDINGS December 2019 THE LATE NIGHT ECONOMY Here at REKOM UK, the festive period is one of our busiest times, and we are looking forward to delivering fantastic, safe, entertaining nights out for our guests through Christmas, New Year’s Eve and beyond.” It’s also encouraging to see that not only is consumer spend up from last year, at £69.64, but consumers are also going out more often, with 58.8% of respondents saying they go on a night out at least once a week, up from 53.9% last year. We know that consumers celebrate occasions by going on a night out, and what bigger occasions are there than Christmas and New Year? So it’s perhaps unsurprising to see this reflected in the results more than 50% of Brits believe that a big night out is a good way to celebrate the end of the year, and as the figures show, we certainly will be celebrating! More than 40% of us will enjoy more frequent nights out to catch up with friends and almost half of us will spend more while we’re out. View Previous Here FOREWORD Peter Marks – Chief Executive, REKOM UK “Fittingly for this time of year, our 13th Late Night Index explores how consumer behaviour in the late night economy changes during the festive season.
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